Design

Design is a key element with presenting your brand as a whole. The subtle elements within the design combine together, similar to a mosaic, to create an overall image to which is your brand identity. Staying true to the your company’s identity, we combine these elements and re-arrange them into multiple formats ranging from your social media channels, to your website and collaterals.

Your Brand

The impact of branding is how certain companies are separated from the rest.  Creating a culture behind your brand is paramount and with the advent of Social Media, more important than ever. This culture starts with the visual elements conveyed to your audience. For each design VinoCartel produces, we analyze your current branding. Your company’s brand is the most important element to our design because it is the foundation in which we build off of, staying true to your identity and company culture. Each design element contributes to the overall messaging, combining key copy placement and influential graphical elements.

Cross Platform Brand Integration

Branding can only go so far. Repetition is what drives your branding into the memory of your audience. We stress this in all our work. The collateral needs to be cohesive with the website and all Social Media channels, all the way down to the color of your hyperlink on your twitter page. We can not stress the importance of Cross Platform Branding enough, when you customers enter your social circle they need to know that it is you.

Collateral

In the age of digital and electronic media, print still stands king as first impressions. From the imagery on your business card to product labels on a store shelf, the elements employed communicates instantly to your customers. We offer designs for multiple formats, from your wine needs to promotional displays. All of our collateral design stays true to your brand identity and encompasses all of your marketing needs.

Social Media

Last year, 22% of the world’s time spent on the internet was engaged in some form of Social Media, and a large portion of that time on Social Media was on Facebook and YouTube. How are you showcasing your company to this demographic? Is your avatar still the default? Maximize your potential marketing opportunities by portraying your brand identity, using the valuable real estate to further enhance your brand culture; from the Facebook profile image to custom YouTube backgrounds and now having your Tumblr feed mimic your homepage. All of your Social Media channels need to reflect your brand identity, further instilling the imagery that stands for your company.